It's just continuing the process. Most of the internet these days is TikTok, Instagram, Facebook, Reddit, YouTube, etc and those are basically image + video sites at this point.
And that is incredibly unfortunate to their business strategy.
But... food for thought: people are good at detecting slop, because it looks like slop. If it does not, people won't detect it. So there is a confirmation bias, where the "obvious slop" looks obvious, but the "better slop" goes by undetected.
1. I would argue that human directed and edited "better slop" is just... average content. Which leads to my next point.
2. LLMs have raised the floor of digital content creation ("democratized content creation"). Before lots of things would have not been created due to lack of knowledge, interest, motivation. Now the baseline for making something is a 10 word prompt. Personally I think it's a huge loss. Yes, we will get 5% "diamonds in the rough" who would have never approached a field due to gatekeeping, discrimination, whatever. Will that outweigh the other 95% of lazy creators flooding every field with around average content? I'm not convinced. There is a cost to that flood.
The more likely scenario is either OpenAI or Anthropic just go pay some highly inflated price to buy Jev. Mainly just for its people and the PR, not tech.
Which is likely what all the VC, hype machine, and overinflated claims are really about anyways.
The tech etc is easily replicated. The hype / name, not.
I seem to remember reading that the Jev-founder-guy is ex-OpenAI anyways. So that's how these things often roll.
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